Marketing Specialist Back
-Support the Marketing Operations team with in-app marketing campaign setup like Promos, Banners, EDM across Grab’s services (Car, Food, Mart, Pay and more). Needs to be comfortable and/or quick to learn setting up on Grab’s MarTech platforms.
-Work with the respective Marketing teams to plan out the best in-app user journeys for each campaign
-Track and share monthly campaign performance updates with the respective Marketing teams
-Work closely with Grab’s Regional MarTech team - to get updates on latest platform capabilities for in-app advertising & marketing. And then localise it to the local Malaysia marketing team.